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PrimacyTV

PrimacyTV is a television health and lifestyle program that is narrow-cast to 100 Primacy Medical Clinic waiting rooms across Canada. PrimacyTV is expanding, adding additional sites weekly. Check out PrimacyTV to learn more about what it can do for your brand.


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PrimacyTV is owned and operated by Primacy Management Inc. under Calian Group Ltd. PrimacyTV is a health and lifestyle program that is uploaded to Primacy Management Inc. medical clinic waiting rooms across Canada within or adjacent to Loblaws® stores. PrimacyTV was created in 2006 to improve the waiting room experience of our clinic patients by informing, entertaining, and advertising relevant products that our audience needs and wants through digital advertising that takes place on full HD LED television screens. PrimacyTV is designed to engage Canadians in their medical clinic waiting room while they wait for their doctor to see them or while they wait for someone who is attending the clinic. Whether it’s advice on health concerns, trivia games, interesting facts, news in Hollywood, or even history, we’ve got the attention of your future audience inside our clinics!

Find out why advertising with PrimacyTV is so beneficial and how we can help build your brand through our digital advertising platform located in proximity to high-traffic Loblaws banner stores.

Take a look at a quick snippet of our loop from August 2016